Sports translation services
Whether they’re travelling to see a football game, tennis or golf tournament or taking part in a marathon race or embarking on a winter sports holiday, potential visitors look for information in English when researching their trip.
By translating your website content, brochures and newsletters into high-quality English, you will attract travellers searching for sporting events in your region and make it easy for them to book.
As well as delivering engaging English content, I can also implement the translations directly into your PDFs (through Adobe InDesign or Affinity Publisher), so you receive files that are ready for immediate publication. This removes multiple steps from your workflow, saving you time and money.
I’ve been translating sports, tourism and marketing content from German to English since 2008. Drop me a line to find out how I can help you!
And read more below about some of the specific types of sports translation services I offer.
Golf tourism
Specialising in sports translation services as well as tourism and marketing, I’m ideally positioned to help golf resorts in Germany, Austria and Switzerland attract international golf-loving visitors.
Golf tourists are some of the highest-value travellers a destination can attract, with higher average spend per trip than other types of tourist. And an extremely lucrative market is going undeveloped for most resorts in the German-speaking countries, with most UK and Irish golf tourists flocking to Southern Europe instead.
If you’d like to increase the exposure of your resort and be seen as a top-class golfing destination, then you need professional tourism and sports translation services to reach potential golf tourists in their own language. You need a translator who is also a passionate golfer themselves. Someone who knows their way around a links course as well as they do around the German and English languages. Someone who knows when to call it a bunker and when a sand trap…
Get your resort out of the rough and onto the green! Join the big hitters and drive your success today.
Winter sports tourism
Winter sports travel is one of the most lucrative types of tourism. Skiing and snowboarding trips are much loved by solo travellers, thrill seekers, groups of friends and families with young children – whatever their skill level. These are special trips, so when families or individuals embark on one, they have particularly high expectations and will do a great deal of research before booking their trip. This trip is going to be a real experience. One to make special memories.
What all of this means is that it’s vital to present your destination to potential visitors in the same high quality that they will expect to find when they arrive at your destination.
You need to find a way to stand out from the crowd, with a mind-boggling choice of ski resorts available to visitors in the three German-speaking countries alone:
One way is by using high-quality English-language content on your website and in your newsletters and social media.
Did you know that, by country of origin, the United Kingdom ranks number three among skiing and snowboarding visitors to Switzerland (behind only Germany and domestic skiers from Switzerland itself), accounting for almost 5% of total winter sports participants in Switzerland?
According to current figures, there are now 6.3 million people in the United Kingdom who ski1, putting the country third in Europe for the largest number of skiers, behind only Germany and France.
If you hope to reach these high-value tourists, then you need a specialised professional English translator. I’ve translated content for one of Switzerland’s largest ski resorts, including brochures, magazines, website content, newsletters and other promotional materials.
Get the quality English-language content you need to ensure a successful and sustainable future. Together, we’ll make sure your ski resort doesn’t go downhill. Contact me today for a free consultation!
(Source: statista; Skiing in Europe – Statistics & Facts; https://www.statista.com/topics/3922/skiing-in-europe/)
